XF Falcon <put funny sh*t here> Member 3,365 Member For: 18y 5m 19d Gender: Male Location: Perth, NOR Posted 12/05/08 01:26 PM Share Posted 12/05/08 01:26 PM I wasn't expecting much, Fords marketing is never as good as other companies..and well I wasn't disappointed, but I also wasn't that excited by it.I dunno they really need a new marketing department, cos It didn't make me want to trade in my car for a new one.Maybe the RTA will use the new FG for their next anti speeding adverts, with a bit of tyre smoke.... now that would work for me Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675030 Share on other sites More sharing options...
Elias Member 109 Member For: 17y 5m 2d Gender: Male Location: Melbourne Posted 12/05/08 09:49 PM Share Posted 12/05/08 09:49 PM Looks like everyone wants to see the ads where they talk about all the features and benefits. This is the cornerstone of almost all car ads and it obviously hasn't worked well for Ford. I think the ads get people thinking, the cars look good in them, all you need these days is an internet connection, anyone who sees the ad can simply hop on the net and find out more, there they would find out all about the features and benefits and the great reviews. Anyone looking for a car you would imagine would do this research. I think the ads will get people wanting to know more, and that's all they need to do I recon.On another note, what I find funny is that I have seen Toyota ads with the slogan 'tha game has changed' .... well it sure has dikbrains, Ford and Expensive Daewoo dont use the 'Game' theme anymore time to come up with a new slogan. Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675095 Share on other sites More sharing options...
tab Sucker Moderating Team 32,303 Member For: 21y 3d Gender: Male Location: Brisbane Posted 12/05/08 11:58 PM Share Posted 12/05/08 11:58 PM I think they're OK....not sure what all the fuss is about.Like mentioned previously they can't advertise performance due to the new code of conduct, so they have to do something different. And what's so special about holden's current advertising? It's all just bloating about turning 60 or some crap, nothing real exciting there A good marketing campaign stirs interest - can't deny they haven’t achieved that. Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675116 Share on other sites More sharing options...
tmac450 Member 1,650 Member For: 18y 7m 24d Gender: Male Location: NSW Posted 13/05/08 02:45 AM Share Posted 13/05/08 02:45 AM They are useless adverts. I've been asked by my wife, and three people at work:"Does Ford have a new car, what is a G6?"You can't reinvent your badge names, then expect everyone to know what the heel it is you're advertising. After years of useless advertising, why hasn't anyone cleaned house in the Ford marketing department? Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675170 Share on other sites More sharing options...
senna_T Forged Member Lifetime Members 15,818 Member For: 18y 2m 21d Gender: Male Location: SW Sydney Posted 13/05/08 03:06 AM Share Posted 13/05/08 03:06 AM Tmac - notice how people are asking you about the ad? that's what they are designed to do, get people interested. They hear about a new car and they will want to know what it is about Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675182 Share on other sites More sharing options...
tab Sucker Moderating Team 32,303 Member For: 21y 3d Gender: Male Location: Brisbane Posted 13/05/08 03:14 AM Share Posted 13/05/08 03:14 AM tab said: A good marketing campaign stirs interest - can't deny they haven’t achieved that. Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675190 Share on other sites More sharing options...
Dagabond Bored Member Administrator 35,722 Member For: 22y 5m 14d Gender: Male Location: Dé·jà vu Posted 13/05/08 03:37 AM Share Posted 13/05/08 03:37 AM The only problem is thats all its done...stirred a little bit of interest....Quickly followed by-> Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675197 Share on other sites More sharing options...
tab Sucker Moderating Team 32,303 Member For: 21y 3d Gender: Male Location: Brisbane Posted 13/05/08 03:48 AM Share Posted 13/05/08 03:48 AM Idunno....it's even got a Expensive Daewoo fanboy talking about it Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675203 Share on other sites More sharing options...
dule Donating Members 1,180 Member For: 18y 12d Gender: Male Location: Sydney Posted 13/05/08 03:59 AM Share Posted 13/05/08 03:59 AM I think it's a good way to start advertising, get people interested, if anyone was in the market for a new car I'm sure they would check it out. But they should change to a more exciting add soon, as people learn what G6 is it will become boring. Just as it's boring for most people here that already know what a G6 is.Now I see why they dropped "Fairmont", to target new types of people which they have to do in order to sell more cars. Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675207 Share on other sites More sharing options...
senna_T Forged Member Lifetime Members 15,818 Member For: 18y 2m 21d Gender: Male Location: SW Sydney Posted 13/05/08 04:03 AM Share Posted 13/05/08 04:03 AM tab said: A good marketing campaign stirs interest - can't deny they haven’t achieved that.Err, yeah.. Link to comment https://www.fordxr6turbo.com/forum/topic/42743-fg-falcon-is-here/page/51/#findComment-675210 Share on other sites More sharing options...
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