tmac450 Member 1,650 Member For: 18y 9m 17d Gender: Male Location: NSW Posted 11/10/06 05:29 AM Author Share Posted 11/10/06 05:29 AM Turbo6man said: Why did Ford need to spend money on advertising during the race? There were about 15 Fords racing on the track giving full time coverage of the product - and to cap it off ONE OF THEM WON. Seems smart to me not to advertise during the telecast.However in general terms YES I agree that Ford marketing is not up to scratch.←Beacuse the shine was teken off their victory by the constant Expensive Daewoo adverts and obvious comentator bias. Despite Lownds being faster, all the talk from the comentators for the last 80 laps was about how much faster the Kelly HSV car was. Also, almost immediatly after Ford's win, one comentator said that Kelly's 2nd place put him in a good position to take out the cnampionship. Ford should take note and see how you don't need to win to gain all of the attention. How dare they complain about a drop in sales without trying to sell properly. Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-447317 Share on other sites More sharing options...
Turbo6man Lifetime Members 4,084 Member For: 22y 8m 11d Gender: Male Location: South Coast NSW Posted 11/10/06 10:05 AM Share Posted 11/10/06 10:05 AM tmac450 said: Turbo6man said: Why did Ford need to spend money on advertising during the race? There were about 15 Fords racing on the track giving full time coverage of the product - and to cap it off ONE OF THEM WON. Seems smart to me not to advertise during the telecast.However in general terms YES I agree that Ford marketing is not up to scratch.←Beacuse the shine was teken off their victory by the constant Expensive Daewoo adverts and obvious comentator bias. Despite Lownds being faster, all the talk from the comentators for the last 80 laps was about how much faster the Kelly HSV car was. Also, almost immediatly after Ford's win, one comentator said that Kelly's 2nd place put him in a good position to take out the cnampionship. Ford should take note and see how you don't need to win to gain all of the attention. How dare they complain about a drop in sales without trying to sell properly.←I see it the other way round - any thinking person (OK this may exclude many Expensive Daewoo drivers I admit) will see the shine taken off the incessant Expensive Daewoo ads by the fact that they DIDN'T win. They were FIRST OF THE LOSERS - WHAT A GREAT RAP!And no matter how much money Ford would have spent on ads it wouldn't have changed one of the stupid remarks made by the pathetic commentating team that Channel 10 have.Like I said, the thinking person will not be swayed by Holden's ads or by inane comments made by silly insecure little people. Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-447541 Share on other sites More sharing options...
tmac450 Member 1,650 Member For: 18y 9m 17d Gender: Male Location: NSW Posted 11/10/06 11:21 AM Author Share Posted 11/10/06 11:21 AM Turbo6man said: tmac450 said: Turbo6man said: Why did Ford need to spend money on advertising during the race? There were about 15 Fords racing on the track giving full time coverage of the product - and to cap it off ONE OF THEM WON. Seems smart to me not to advertise during the telecast.However in general terms YES I agree that Ford marketing is not up to scratch.←Beacuse the shine was teken off their victory by the constant Expensive Daewoo adverts and obvious comentator bias. Despite Lownds being faster, all the talk from the comentators for the last 80 laps was about how much faster the Kelly HSV car was. Also, almost immediatly after Ford's win, one comentator said that Kelly's 2nd place put him in a good position to take out the cnampionship. Ford should take note and see how you don't need to win to gain all of the attention. How dare they complain about a drop in sales without trying to sell properly.←I see it the other way round - any thinking person (OK this may exclude many Expensive Daewoo drivers I admit) will see the shine taken off the incessant Expensive Daewoo ads by the fact that they DIDN'T win. They were FIRST OF THE LOSERS - WHAT A GREAT RAP!And no matter how much money Ford would have spent on ads it wouldn't have changed one of the stupid remarks made by the pathetic commentating team that Channel 10 have.Like I said, the thinking person will not be swayed by Holden's ads or by inane comments made by silly insecure little people.←I agree, however, the problem it that mainstream buyers (the ones that do the bulk of the buying and keeping our favorite brands in business) aren't thinkers. They're drones and will only consider what they're told to by marketing. I think the Bathurst win is great, now the Ford boys have to to their part and capatalise on the sucess. The old addage of win on Sunday, sell on Monday is very true and Expensive Daewoo have been reaping the benefits for years. They know their buyers don't 'think', Ford now have to do the same. Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-447597 Share on other sites More sharing options...
tab Sucker Moderating Team 32,303 Member For: 21y 1m 27d Gender: Male Location: Brisbane Posted 11/10/06 09:35 PM Share Posted 11/10/06 09:35 PM In all seriousness though, why would they bother advertising at all in the middle of a massive Expensive Daewoo marketing blitz? Rarely will you ever see Ford and Expensive Daewoo advertising campaigns running together. Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-447714 Share on other sites More sharing options...
GOLDIE My new toy Lifetime Members 5,344 Member For: 22y 1m 30d Gender: Male Location: stanthorpe wine capital of qld. Posted 11/10/06 10:42 PM Share Posted 11/10/06 10:42 PM Just asking whats the go with the cricket in the state one day game it is the ford ranger cup.Is this a lead up to a new model car coming to a ford show room near you.Or are they going to call the courier by its over seas name the ranger.Ian Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-447744 Share on other sites More sharing options...
willo Member 9 Member For: 19y 7m 26d Posted 14/10/06 03:52 AM Share Posted 14/10/06 03:52 AM I thought 3 fords and the top 4 was advertising in its self Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-448902 Share on other sites More sharing options...
XRDRIFT Member 143 Member For: 18y 11m 3d Gender: Male Location: Liverpool, Sydney NSW Posted 14/10/06 07:30 AM Share Posted 14/10/06 07:30 AM I beleive, I may be wrong, AVESCO is corrupted by HOLDEN, and the fact that the top 4 cars where FORDS!!! Expensive Daewoo had to get peoples eyes off the fact that Fords were leading the race.And yes, Ford needs to capitalise in the win and get he most from it. Expensive Daewoo did during the race...lol, they lost Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-448951 Share on other sites More sharing options...
replicant Member 180 Member For: 19y 7m 13d Posted 14/10/06 08:56 AM Share Posted 14/10/06 08:56 AM (edited) Yep...Ranger replaces Courier... As for the bias by the TV coverage - I guess if someone is paying the bills then you might not want to F@#$ them off - especially if they are spending large on advertising with your network.Ford seem to be aiming the BFII as a value proposition with pricing/features which given the strong fleet sales might not be a silly thing to do. VE sales aren't flash given sales expectations...And Ford will get plenty of coverage with the cricket season starting... now that the footy's over... time to get a beer out of the esky. Edited 14/10/06 08:59 AM by replicant Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-448965 Share on other sites More sharing options...
phantomchic Just because it is, doesn't mean it should be..... Lifetime Members 14,092 Member For: 20y 9m 9d Gender: Female Location: Noosa QLD Posted 22/10/06 02:04 AM Share Posted 22/10/06 02:04 AM Not sure whats happening in your town..however today during the Indy Qld Regional tv there is a plethora of advertising for both FORD and FPV...shazzy Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-452411 Share on other sites More sharing options...
tab Sucker Moderating Team 32,303 Member For: 21y 1m 27d Gender: Male Location: Brisbane Posted 23/10/06 03:42 AM Share Posted 23/10/06 03:42 AM Target audience = 9,500 people Link to comment https://www.fordxr6turbo.com/forum/topic/29163-ford-stupidity/page/2/#findComment-452903 Share on other sites More sharing options...
Recommended Posts
Create an account or sign in to comment
You need to be a member in order to leave a comment
Create an account
Sign up for a new account in our community. It's easy!
Register a new accountSign in
Already have an account? Sign in here.
Sign In Now