Just sayin Australia currently has more Roos than they can eat in a life cycle , Problem is the consumption of the coat of arms or part there of is problematic to most. If you walk into a butcher shop or supermarket how much space is allocated to Roo? How much money is invested in other carnivore staples? The gap is enormous both from a demand chain generation all the way to the plate both here and overseas. If there is sufficient investment to generate demand, where is the supporting supply chain investment ? Emu and Croc in addition. We are just not geared to do this on a large scale to the largest global markets. Nibbling at the edges